The Foundation Method
Build a trusted product data foundation—one data domain at a time.
Explore the methodWhen AI, customers and regulations ask—can your product data answer?
Product data has become business infrastructure. It determines whether products can be found and interpreted correctly by AI, whether reporting and automation can scale, and whether product claims can be substantiated.
Digital Fields helps companies build that foundation, with particular experience in fashion and textiles.
The challenge
The problem is rarely a lack of data. The problem is that the data does not hold together.
Product data moves between suppliers, functions, systems and channels. At every handover, there is a risk that context and meaning are lost. The same material or attribute may be defined differently, even though the field has the same name.
When shared rules and accountabilities are missing, the same questions have to be resolved again for every new system implementation, customer requirement and regulatory change. The result is repeated mapping, manual checks and decisions that do not scale.
Product Data Foundation
Product data that can be found, understood and trusted.
Digital Fields helps fashion and textile companies define, quality-assure and govern a shared product data foundation—so that information retains its meaning and quality from source to use.
A Product Data Foundation brings together definitions, rules, sources, quality requirements and accountabilities in a structure that can be used and reused across functions and systems—for business processes, compliance, customer requirements, implementations and AI.
The work may begin with a clearly scoped data domain, with preparations for the Digital Product Passport (DPP), or with an implementation in which business needs, data, accountability and technology need to be kept aligned.
In practice, the foundation consists of approved definitions and value lists, clearly identified sources and validation rules, and assigned ownership for a clearly scoped data domain.
Three ways to work with Digital Fields
Start where the need is greatest.
DPP Readiness
Turn DPP requirements into practical action before selecting or implementing a solution.
Explore DPP ReadinessImplementation Leadership & Advisory
Connect business needs, product data and delivery.
Explore the supportBEHIND DIGITAL FIELDS
BUSINESS × DATA × DELIVERY
Vendela Lamm has 15 years’ experience in fashion and textiles. In her most recent multi-year engagement for an international multi-brand group, she led the implementation of group-wide PLM and order-based traceability and acted as the business subject-matter expert in preparations for the DPP.
Learn more about Vendela